Sales and Marketing

More information on running a pest control business

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AI – What You Need to Know

The world of AI is moving fast! In an attempt to keep pest managers up to date with recent developments in AI technology, Dr Phil Ridley from Bug Doctor Media provides the latest news in this sector.

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Are Your Core Web Vitals Up to Date?

Google has updated its Core Web Vitals metrics, which will change the way it assesses the likely user experience when a visitor arrives at and interact with a website. What does this means for your business website?

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SHOULD YOU ADVERTISE OVER CHRISTMAS?

Is it a good idea to spend money on marketing when your business is closed for the holidays?    For those utilising online advertising, it’s not uncommon for pest control businesses to pause advertising at this time of year either because they are “fully booked out” or because they are closing for the Christmas period. But is this the right thing to do? Having a fully booked schedule weeks in advance is clearly a good thing. For many, being fully

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