{"id":5426,"date":"2015-11-01T12:04:09","date_gmt":"2015-11-01T02:04:09","guid":{"rendered":"https:\/\/ppmmagazine.com.au\/?p=5426"},"modified":"2022-10-06T09:50:54","modified_gmt":"2022-10-05T23:50:54","slug":"magnathor-the-magnetic-revolution","status":"publish","type":"post","link":"https:\/\/professionalpestmanager.com\/nz\/pest-control-cockroaches\/magnathor-the-magnetic-revolution\/","title":{"rendered":"MAGNATHOR \u2013 THE MAGNETIC REVOLUTION"},"content":{"rendered":"<p><em>Magnathor magnetic cockroach bait is the latest innovation from Ensystex.\u00a0<\/em><br \/>\n<!--more--><\/p>\n<div class=\"hr-thick\"><\/div>\n<div class=\"page\" title=\"Page 4\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><a href=\"https:\/\/ensystex.com.au\/magnathor.html\">Magnathor magnetic cockroach bait<\/a> with Magthanite is the latest generational step forward in cockroach management from Ensystex. <strong>Steve Broadbent,<\/strong> <a href=\"https:\/\/ensystex.com.au\/\">Ensystex<\/a> regional director explained how Magnathor uses a totally innovative concept to give improved results.<\/p>\n<p>\u201cMagnathor employs the power of paramagnetism. This is the weak magnetic attraction shown by most elements and some compounds in the presence of a magnetic field. Paramagnetic substances are not permanently magnetised by exposure to the field and revert to an un-magnetised state in its absence.<\/p>\n<p>\u201cMagnathor magnetic cockroach bait is a dry, flowable powder bait that contains a desirable blend of food attractants, that lure the foraging cockroaches towards the Magnathor \u2018Kill zone\u2019. As they approach the \u2018Kill zone\u2019, the cockroaches literally act like a magnet and draw the Magnathor particles to their exoskeletons, resulting in their death.<\/p>\n<p>\u201cThis is because the cockroach cuticle is negatively charged when in the presence of paramagnetic materials. This appears to be due to the presence of particles of magnetite in their bodies. Magnetite is the most magnetic of all the naturally occurring minerals on earth. Consequently, cockroach chitin shows a clear attraction to ferromagnetic particles. It is this characteristic that is exploited by Magnathor through the use of the proprietary compound, \u2018Magthanite\u2019, the magnetic power behind Magnathor.<\/p>\n<p>\u201cThe Magnathor powder enters the cockroach body through the soft membranes in the exoskeleton. When compared with conventional gel baits, dusts and powders, the magnetic properties of Magnathor delivers superior results in the two critical areas of adhesion and transferability, resulting in accelerated kill.\u201d<\/p>\n<p>Mr Broadbent pointed out a key benefit\u00a0of Magnathor. \u201cSince Magnathor is a dry flowable powder bait, it will travel deep into cracks, crevices and other cockroach harbourages. So it will get to places you simply cannot reach with other baits. Magnathor is equally effective on German and American cockroaches, as well as in the control of their nymphal stages.<\/p>\n<p>Mr Broadbent then detailed the Magnathor \u2018Accelerated multiple cascade effect\u2019. \u201cMagnathor provides a unique three-level mortality chain, with the transfer\u00a0of the active ingredient, 0.5 g\/kg fipronil, occurring faster than with any other cockroach bait.<\/p>\n<p>\u201c\u2018An \u2018accelerated primary kill\u2019 arises when a foraging cockroach approaches the Magnathor \u2018Kill zone\u2019. As it draws close, the Magnathor powder is drawn to the cockroach due to the magnetic attraction between Magnathor and the negatively charged exoskeleton of the cockroach. So the cockroach is targeted by the fipronil before it even starts to feed on the bait! This was confirmed in studies by Smith and Moores at Rothamsted Experimental Station, UK.\u201d<\/p>\n<div class=\"page\" title=\"Page 4\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<figure id=\"attachment_5428\" aria-describedby=\"caption-attachment-5428\" style=\"width: 300px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-5428\" src=\"https:\/\/professionalpestmanager.com\/nz\/wp-content\/uploads\/2019\/03\/Ensystex-graph-copy-low-res-300x175.png\" alt=\"\" width=\"300\" height=\"175\" srcset=\"https:\/\/professionalpestmanager.com\/nz\/wp-content\/uploads\/2019\/03\/Ensystex-graph-copy-low-res-300x175.png 300w, https:\/\/professionalpestmanager.com\/nz\/wp-content\/uploads\/2019\/03\/Ensystex-graph-copy-low-res-310x181.png 310w, https:\/\/professionalpestmanager.com\/nz\/wp-content\/uploads\/2019\/03\/Ensystex-graph-copy-low-res-150x88.png 150w, https:\/\/professionalpestmanager.com\/nz\/wp-content\/uploads\/2019\/03\/Ensystex-graph-copy-low-res.png 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-5428\" class=\"wp-caption-text\">German cockroach nymph mortality over time (Days after exposure to bait)<\/figcaption><\/figure>\n<p>\u2018Accelerated secondary kill\u2019 arises when Magnathor is transferred to other cockroaches through grooming. In further trials performed by Smith and Moores, they found that 250% more Magnathor was transferred between cockroaches!<\/p>\n<p>\u201cFinally we also have \u2018Accelerated viral transfer\u2019, which provides for faster cockroach mortality through coprophagy (faecal consumption) and more particularly through emetophagy (consumption of vomitus). Both these processes are especially important for the control of nymphal stages.<\/p>\n<p>\u201cMagnathor induces vomiting in cockroaches about four hours after uptake. This fipronil-laced vomitus is extremely attractive to nymphal cockroaches. Newly hatched nymphs also partake in coprophagy to greatly increase their survival. This natural behaviour is also exploited by Magnathor.<\/p>\n<p>\u201cControl of adult cockroaches is usually not problematic, since adults actively explore their habitat for food sources. Nymphs are less mobile and therefore less likely to access a gel bait directly. Naturally occurring populations of German cockroaches (<em>Blattella germanica L.<\/em>) show a relatively constant ratio of nymphs in the total population of 0.6, which is largely unaffected by the size of the population. This is expressed as the nymph-to-total ratio (NTR).\u201d<\/p>\n<p>Mr Broadbent elaborated on this point advising, \u201cIt is\u00a0critical to long-term control that we take out the nymphs. Traditionally, gel cockroach baits have been poor performers in the elimination of nymphs. So the paramagnetic properties of Magnathor accelerate the kill of all cockroach life-stages, with more fipronil passed to other cockroaches, more quickly than with any other bait on the market.\u201d<\/p>\n<p>Magnathor is easily applied using the Accuthor precision blower, which is also available directly from Ensystex.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Magnathor magnetic cockroach bait is the latest innovation from Ensystex.\u00a0<\/p>\n","protected":false},"author":133,"featured_media":6577,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"Magnathor magnetic cockroach bait is the latest innovation from Ensystex.\u00a0","_seopress_robots_index":"yes","_gspb_post_css":"","footnotes":""},"categories":[319],"tags":[],"company":[141],"pest":[164],"pesticide":[172,170],"product-service":[190,207],"class_list":["post-5426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pest-control-cockroaches","company-ensystex","pest-cockroaches","pesticide-non-repellents","pesticide-pyrethroids","product-service-dusts","product-service-other","wpbf-post"],"acf":[],"_links":{"self":[{"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/posts\/5426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/users\/133"}],"replies":[{"embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/comments?post=5426"}],"version-history":[{"count":0,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/posts\/5426\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/media\/6577"}],"wp:attachment":[{"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/media?parent=5426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/categories?post=5426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/tags?post=5426"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/company?post=5426"},{"taxonomy":"pest","embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/pest?post=5426"},{"taxonomy":"pesticide","embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/pesticide?post=5426"},{"taxonomy":"product-service","embeddable":true,"href":"https:\/\/professionalpestmanager.com\/nz\/wp-json\/wp\/v2\/product-service?post=5426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}