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Category: PPM Pest E-News

SHOULD YOU TRY FACEBOOK ADVERTISING?

SHOULD YOU TRY FACEBOOK ADVERTISING? Facebook logo image

Google dominates the online advertising market with approximately a 35% share. Facebook have a market share nearer the 20% figure but dominates the advertising on social media. Should you try Facebook advertising as part of your marketing mix?   When it comes to online advertising, Google and Facebook are the two main players, but they’re very different beasts. Google search ads are usually the first option for pest control companies considering online advertising, as they target potential customers actively searching […]

IMPLICATIONS OF CALIFORNIAN RODENTICIDE BAN

IMPLICATIONS OF CALIFORNIAN RODENTICIDE BAN Kestral with rodent image

The Californian Senate recently passed a bill to ban the use of second-generation anticoagulant rodenticides (SGARs). What did the bill actually say and what does it mean for rodenticide use in California? How will this development impact Australia?   The Californian Senate recently passed a bill to ban the use of second-generation anticoagulant rodenticides (SGARs). While not a confirmed long term ban, it bans their use until the Department of Pesticide Regulation completes a re-evaluation of the SGARs brodifacoum, bromodiolone, […]

USE TEXTING TO BOOST BUSINESS – PODIUM

USE TEXTING TO BOOST BUSINESS – PODIUM Mobile phones

The team at Podium share helpful insights on how to start effectively communicating with your customers using text messaging.   Seven ways to start texting your customers today   Is your business ready to start texting with your prospects and customers? If so, you’re on the right track – 90% of consumers prefer texting to traditional methods of communication when they engage with a business. If you hadn’t considered texting as a marketing tool, it’s a great opportunity. The data […]