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Category: PPM Magazine

TO BEE OR NOT TO BEE, THAT IS THE QUESTION

TO BEE OR NOT TO BEE, THAT IS THE QUESTION Bee nest in sub-floor

Jay Turner of Laguna Pest Control shares his approach to dealing with bees’ nests, including some helpful tips from fellow pest manager (and bee lover) Cassie Ryan.   I will be the first to confess that when I started in the industry, I didn’t blink an eye at eliminating a bee swarm by dusting, collecting the cash and being on my way. That was many years ago now, and as time has progressed, the more I find myself questioning my […]

SHOULD YOU ADVERTISE OVER CHRISTMAS?

SHOULD YOU ADVERTISE OVER CHRISTMAS? Laptop computer with Christmas decorations

Is it a good idea to spend money on marketing when your business is closed for the holidays?    For those utilising online advertising, it’s not uncommon for pest control businesses to pause advertising at this time of year either because they are “fully booked out” or because they are closing for the Christmas period. But is this the right thing to do? Having a fully booked schedule weeks in advance is clearly a good thing. For many, being fully […]